Turkish manufacturer of the patented and by software controlled external orthoapedic fixator searches for commercial agencies.
The manufacturer is a Turkish company active in orthopaedic medical devices. The product is a software guided external fixator and used for bone fracture fixation, bone deformity correction and limb lengthening. It minimizes recovery time of bone fracture and lowers treatment costs by ensuring fewer reoperations. The company is in search of commercial agency agreements in the UK, Italy, France, Germany and Japan.
Technical Specification or Expertise Sought
The company seeks medical device distributor companies experienced in orthopaedics and certified with ISO-13485.
The company seeks commercial agencies which will perform site visits, product promotions, business development activities and monitor competition to guide themselves. These agencies shall not sell any other software guided external fixator product whereas they will be able to sell other orthopaedic medical devices.
The innovative software guided external fixator is a high performance, software guided, low cost, fully-assembled quadrilateral octopod “external fixator.” The medical device is used to treat complex orthopaedic trauma and bone deformities while minimizing physician’s malpractices & implicit biases and maximizing the patient's comfort and mobility during the treatment. Software guided deformity analysis is designed to analyse and plan treatments for congenital bone deformities (non-union, mal-union, pseudarthrosis etc.) and trauma caused bone fractures. The product is a strong candidate to lead the external fixator market with its octagonal design and its disruptive software guidance features. Octagonal design enables less follow-up hospital visits during the treatment, fewer modifications, ease of use during these modifications and cost-effective treatment. Its software supplies guidance for deformity analysis, treatment planning and modifications in every stage of the treatment/bone correction period. The company was founded in 2017 by an experienced team as a spin-off after being part of a business for more than 20 years. They also performed innovative researches both on unilateral and ring fixators with in the last two years. The company is based in Turkey and targeting to expand in the UK, Italy, France, Germany and Japan markets by using commercial agencies that are able to perform business development activities and monitor competition to guide themselves.
Advantages and innovations
The software guided external fixator reduces treatment time between 2-4 months depending on the type of the bone fracture and hence lowers treatment costs by ensuring less hospital follow-up visits and less need for modifications/reoperations. It enables orthopaedists with no experience on external fixation to easily and in a short period learn and apply with great success, which is impossible with existing products in the market. The core value propositions of the product are: - Adjustable dynamization that accelerates the bone healing. It is the only lateral octagonal design. It needs no part replacements or additional surgical operations. - Statically robust (hyperstatic), and enabling to remove 2 of its 8 struts during the treatment period. - Pediatric model is the only external fixator having a pediatric model for toddlers enabling a treatment before 4-5 years old. - Quadrilateral intuitively that is essential to the standard orthographic biplanar workflow (on 2D X-Ray images) - Conical Usage Capability offers using different sized frames on the same fixator which can be applied to patients thigh (upper leg - femur). It lets surgeons freely to treat all the long bones (tibia, femur, radius etc.) by external fixation with its conical usage capability. - Critical time-saving feature minimizes the patient hospitalization time(down to between 50% - 10%), the number of follow up visits(3-10 times less) and, ultimately total time spent by surgeons (5-10 times less) during the whole treatment process. - Fully assembled ready-to-use design is the only fully assembled ready-to-use product with the minimum workload for surgeons. It has 6 models and 5 sizes to fit all the patient sizes.
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