Partnering opportunity

UK oral care company with high brand recognition and reputation seeks distributors established in retail, pharmacy and/or professional dental sectors


With over 200 years’ experience in the manufacturing of toothbrushes, the East of England company's heritage in oral care is unparalleled. Their product portfolio comprises an innovative range of oral care products, offering toothbrushes (both manual and electric), interdental products, toothpaste and mouthwash. They are number 1 on the High Street, in chemist and in the impulse and convenience sectors. Distribution services agreements are being sought.

Partner expertise sought

Not available


Selling over 70 million toothbrushes worldwide, this UK based oral care company who invented the toothbrush, has always been at the forefront of the market, building and maintaining a reputation for quality, innovation and service. Over the years they have successfully developed a product portfolio with an innovative range of oral care products and now offer toothbrushes (both manual and electric), interdental products, toothpaste and mouthwash. This extensive range includes products for all ages and can cater for demand in premium, mass market and low end sectors. All of their products are of exceptional quality and are manufactured to the highest standards following the requirements of ISO9001. The toothbrushes meet and exceed the quality testing requirements stipulated by ISO20126 and the formulated products are compliant with the ISO 22716 cosmetic standard. The company is now looking to build on the sales success it has achieved in numerous markets world-wide. They are looking for distribution services agreements with companies with a sound knowledge of the retail, chemist and/or professional dental sectors in their market. It is also important that they have the size, credibility and resources to introduce and support this premium brand name.

Advantages and innovations

The main advantage of this UK brand is the unrivalled brand heritage and the reputation for top quality at affordable prices. The extensive range means that they can cover all areas of oral care, offering the complete package. All the products undergo regular, rigorous testing in their in-house laboratory in the UK and are compliant with all relevant quality standards.

Development stage

Not available

Intellectual Property Rights (IPR)

Not available

Register your interest

How it works

  • Tell us about yourself
  • We’ll discuss with you
  • We put the right partners in touch

EEN help you find the right partner, rather than you going it alone.

Our role is to review and collate the most suitable submissions, and then send them to the client who posted the opportunity. We consult with you, and the client, to make the process professional and easy.

These are live opportunities. Your registration of interest on the site is just like a professional approach to a business at a networking event. To stand the best chance of success, make your submission really sing. Sell why the client who posted the opportunity should work with you. Excite them. Ask questions. Try and avoid copy and pasting words from elsewhere.

Once the client has chosen their partner, we'll introduce them over email and keep in touch with both parties to see how it's going. Sometimes things progress quickly. Sometimes because of changing priorities for either party, things progress slowly, but you never know - your next big business break could start right here.

?What value does EEN add?
This is your pitch: remember to include your unique selling points (USP) and why someone would want to do business with you
Tell us why you are a good fit for this opportunity, and why you think you're the right people for this partnership
If there's anything additional, or commercially sensitive you'd like to know about this opportunity, please let us know

What next?

To finish up, we just need some extra details about you and your company