Artwork display device with audio and mail services dedicated to non-cultural public facilities
A connected artwork support for use in non-cultural public areas is set up by a French spinoff company from a major applied arts school in Paris. Property management agencies are sought for a commercial agreement with technical assistance in order to validate use cases. Technical cooperation agreement is also expected with corporates interested to experiment the device in their public open facilities, such as public transport waiting areas, company lobbies, entertainment areas, and malls.
Property management agencies are sought for a commercial agreement with technical assistance in order to validate specific use cases. Technical cooperation agreement is also expected with corporates interested to check consistence of the device with any specific environment of their public open facilities, such as public transport waiting areas, company lobbies, entertainment areas, and malls.
A connected artwork device to be used outside cultural public areas has been developed in a major applied arts school in the Paris region, and a French spinoff company has been set up for its industrialization. A Technology Transfer Office (TTO) is acting on behalf the company in order to identify relevant partners operating in the property management of open public facilities. * Market challenges : On one hand, artworks are only exhibited in museums or galleries to a public which is already motivated to plan a visit to come in. So any means to get the interest from another audience would be positive, both for the artwork authors and the new audience. On the other hand, both property management agencies and companies dealing with public open facilities are looking for any attractive experience in order to maintain a high audience volume. As a consequence, they try to improve the well-being and social link among visitors. * State of the art : Access to consuming and leisure activities has been fully investigated in non-cultural facilities. Nevertheless, access and inclusive education to arts has only been focused as temporary exhibitions without any adequate equipment. Indeed, existing temporay exhibitions in non-cultural places are not designed to be consistent with the specific visitors needs in such public open facilities. The display process should offer an enjoyable user-experience within a crowded and noisy atmosphere, which is not the case without any suitable media. Besides, it should offer suitable services in order to be consistent with existing practices of visitors such as wandering and exchanging within or between groups, especially among teenagers. * Proposed technology : The innovative artwork display unit has got specific features which can ensure the artwork fixation of any painting, photograph, sculpture, bas-relief, to an enclosed exhibition wall in safety conditions, in order to prevent and avoid any theft attempt. Close to the artwork display unit, a mediation pole consists in a touch-sensitive screen and an audio headset. An exclusive interactive application is embedded into the mediation pole, and it can be downloaded into any smartphone. It delivers exclusive information to the public about the artwork by means of an audiodescription explaining the purpose of the author by itself. It also registers and make available any comments, with a view to stimulate exchanges between all viewers including the author itself. Exclusive functions are available to reinforce social link between visitors which may be staff members, visitors, travelers, or even consumers. As an example, several display units can be disseminated into different and even distant spots. *Type of partnership : Property management agencies are sought for a commercial agreement with technical assistance in order to validate specific use cases. Technical cooperation agreement is also expected with corporates interested to check consistence of the device with any specific environment of their public open facilities, such as public transport waiting areas, company lobbies, entertainment areas, and malls.
Advantages and innovations
The artwork display unit fitted with an exclusive interactive application is fully consistent with the specific needs of the visitors and the constraints of non-cultural facilities, such as public transport waiting areas, company lobbies, entertainment areas, and malls. * Advantages : - The artwork display unit is removable and several units can be connected together in different spots throughout the same place in order to offer an attractive wandering tour, - It is fully inclusive since it gives people who are not familiar with museums and galleries an easy access to some artworks with additional information and social network services, - it gives unknown authors in contemporary art an access to alternative exhibition places with alternative audiences.
Prototype available for demonstration
Intellectual Property Rights (IPR)
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